Client: Unilever - Retailer: Rite Aid

Ask: How can we create a program that pushes customers to buy Unilever products for the convenience and benefits they offer?

Our shopper loves to be dialed in to what’s happening so she can enjoy the best brands, products and offers that are perfect for her. She want’s to be certain that when she goes to shop beauty, her needs will be covered.

That’s why Rite Aid and Unilever and giving her the inside scoop on the benefits only our brands can bring. Because when you chose personal care from Unilever at Rite Aid, there’s always something you’ll love. The brands with benefits have you covered.

Team: Lindsay Ruddy (ACD), Walter Gibson (SCW), Jessica Van de Loo (AD)